Adsense blind spots
Yesterday I spent much time tweaking and refining this site. One of the changes I made was to the header, which consists of two strips.
I decided to use the bottom of those strips for ads. Initially I set them up with a navy background to match the side bar. As I worked with it through the day, I felt my eye wasn’t catching it. My page naturally drew me to the first post.
Consequently I changed the background to white, to match the main content. I immediately noticed my eye was no longer missing the ads.
This is significant and I will play with on my other sites.
Basically, what my eyes are telling me, is that the ads they’re drawn most to, are those that match the content and are in the flow of the content.
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